Forms for field marketing teams

Empower your marketing teams. Maintain control

Field and regional marketers need speed. IT and operations teams need governance. With Formulayt, you get both. Give local teams the power to create campaign-ready forms, while keeping everything compliant and on-brand.

marketing teams hero

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When every team needs forms, control slips away

Without a framework, marketing teams create forms that are inconsistent, hard to track, and often non-compliant. Central teams then waste time fixing errors instead of focusing on strategy.

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Slowed campaigns

when every form request queues with IT or
web teams.

regulatory risk

Compliance risks

when regional marketers publish forms without
legal guardrails.

brand inconsistency

Brand dilution

when form styling and UX vary by team.

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Operational strain

as central teams spend hours fixing or replacing rogue forms.

Forms freedom meets framework

Formulayt gives marketing teams no-code templates they can launch instantly, while central ops maintain control and visibility.

Set the rules

Define branding, compliance, and UX guardrails in Formulayt.

Set the rules
3. Deploy governed forms at scale

Provide templates

Give marketers approved, reusable form templates.

Enable self-serve

Local teams launch forms in minutes, no coding required.

Enable self-serve
Monitor centrally

Monitor centrally

Ops and IT track every live form from one dashboard.

Deploy forms fast without sacrificing governance

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Faster campaign launches

Regional teams can spin up forms themselves.

reduce it dependency

Reduced IT dependency

No more bottlenecks or
form backlogs.

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Consistent brand execution

Templates enforce styling and UX rules.

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Lower compliance risk

Every form inherits pre-approved consent and legal language.

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Clear
oversight

Central teams see exactly what’s live, avoiding hidden risks.

Before Formulayt
After Formulayt
Local marketing teams request every form from IT, causing delays.
Local teams create forms instantly using self-serve templates.
Rogue forms bypass compliance, creating legal risk.
Guardrails enforce compliance automatically across all forms.
Brand guidelines are inconsistently applied by regional teams.
All forms use centralised, on-brand templates.
Ops waste hours policing and fixing forms.
Ops maintain visibility and intervene only when needed.
Campaigns are slowed by dependency on developers.
Drastically reduce QA time with no need for for bespoke coding.

Global leaders streamline localisation
with Formulayt

Cost saving
£

Canon reduced campaign deployment time by 350+ hours, improving lead quality.

Increase in conversions
%

Rockwell Automation cut development costs by 80%, achieving a 7x boost in contact conversions.

Increase in conversion rate
x

ChowNow doubled conversions with Formulayt’s streamlined form management.

Guardrails for self-serve form creation

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Template governance

Pre-approve styling, UX, and
compliance.

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No-code builder

Marketers launch forms without
developer support.

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Central monitoring

Ops see every live form in one
dashboard.

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Access control

Assign permissions by team,
region, or brand.

Audit-ready compliance

Audit trails

Track who created what, and when.

integrations

Integrations

Connect instantly to your CRM and
marketing stack.

Enable teams without
losing control

01

Discovery and planning

Together, we map out and identify which teams need self-serve access and where guardrails are required.

1. Discovery and planning
02

Template development

Together, we build out reusable templates that balance freedom and control.

2. Template development
03

Technical configuration

From there, our team connect Formulayt to your CRM and set governance rules.

Technical configuration
04

Team training and launch

We equip your local teams to self-serve, with ops retaining oversight.

Team training and launch
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Book your personalised walkthrough to see how you can free your marketing teams without losing control.

See how Formulayt can help your regional and field marketing teams get the speed they need, whilst allowing central ops to stay in control. Launch forms faster, safer, and at scale.

  • Live integration with your CRM and CMS.
  • Compliance-ready template creation
  • Bulk deployment across multiple live campaigns