Eloqua form integration

From Eloqua
form chaos to one master form

Consolidate your Eloqua forms into a single,
governed master form. Formulayt lets marketers launch campaign-ready forms instantly, with built-in compliance, progressive profiling, and zero dev work.

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Your Eloqua setup hits walls when campaigns go global

Your team needs progressive profiling, regional consent variations, and consistent data capture. But Eloqua's basic forms mean rebuilding templates for every market and manually updating compliance rules across hundreds of forms.

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Campaign delays

waiting for developers to rebuild Eloqua forms for new markets.

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Compliance gaps

from manually managing consent rules across regions

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Data inconsistency

when different teams build Eloqua forms differently

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Update bottlenecks

requiring developer time for policy changes that should take minutes

Formulayt plugs directly into your existing Eloqua workflows to solve those problems

Your teams build forms using Formulayt templates while all submission data flows seamlessly into your existing Eloqua campaigns and lead management processes.

Connect your systems

Install the Eloqua app in Formulayt using your site ID and API credentials. Formulayt automatically integrates with your Eloqua instance for submission routing and dynamic forms.

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Set up form templates

Configure fields to pull data from Eloqua for pre-population and progressive profiling. Template changes automatically apply to all associated forms.

Deploy governed
forms at scale

Create campaign forms using approved templates. Each form feeds into a central Master Eloqua Form, enriched with metadata like campaign ID or region. Dynamic routing and campaign attribution happen automatically.

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Enterprise capabilities that Eloqua forms can't deliver alone

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No-code form
creation for marketers

Using governed templates, marketing teams can avoid developer bottlenecks and launch forms and campaigns faster, without needing Eloqua or HTML knowledge.

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Governed
templates that scale

Build Eloqua forms once,
and deploy everywhere, with compliance, UX, and tracking built in. Update validation rules, fields, or policies across all forms instantly from a single interface.

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Progressive profiling that actually works

Pre-populate forms using Eloqua contact data and build complete profiles over time. Reduce form friction while capturing better qualification data.

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Automatic regional compliance

Forms detect user location and adjust consent language, required fields, and data handling for GDPR, CCPA, and other regional requirements.

Global campaigns
powered by better forms

Cost saving
£

Across one campaign, Canon saved over 350 hours on form deployment and boosted lead quality.

Increase in conversions
%

Rockwell, reduced development costs by 80% and saw 700% more contact conversions.

Increase in conversion rate
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ChowNow, a commission-free online ordering system for restaurants, doubled their conversion rates.

Sophisticated form management that enhances Eloqua workflows

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Master form processing

Route all Formulayt gates into a single Eloqua form. Campaign logic, routing, and attribution are handled dynamically using metadata, meaning no need to build and manage new Eloqua forms for every campaign.

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Advanced templating system

Create centralised form templates that enforce branding, logic, compliance, and integrations. Any update you make is instantly deployed across all associated forms without the need to rework or redeploy.

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Self-serve form creation

Marketing teams can build and deploy campaign forms directly using governed templates. No HTML, Eloqua training, or developer support required.

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Shared list automation

Automatically add form submitters to specific Eloqua shared lists based on campaign, content type, or qualification criteria.

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API-based pre-population

Pull contact data from Eloqua
to pre-fill forms and reduce submission friction while maintaining data accuracy.

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Multi-language deployment

Create form templates that automatically switch language and compliance rules based on user location or page context.

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Anti-spam integration

Connect to Eloqua's built-in anti-spam measures to maintain data quality across all form submissions.

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Website embedding

Integrate forms into your web pages without HTML, script or iFrames. Embed forms using hyperlinks or images, meaning Formulayt works with any web CMS.

Launch better Eloqua forms faster than you thought possible

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Discovery and planning

We audit your current Eloqua form setup and design a deployment strategy that enhances your existing campaigns and lead management processes.

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Template development

Build reusable form templates that work with your Eloqua campaigns, including progressive profiling logic and regional compliance automation.

Template development
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Technical configuration

Our team handles the Eloqua API integration, form template setup, and compliance rule configuration to match your regional requirements.

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Team training and launch

Train your marketing teams on template usage and campaign deployment while ensuring seamless data flow into existing Eloqua workflows.

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Book your personalised walkthrough and see what’s possible with Formulayt

See exactly how marketing teams use Formulayt to scale Eloqua form deployment, ensure compliance, and eliminate bottlenecks that slow down global campaigns.

  • Live integration setup with your Eloqua instance
  • Template creation for your specific compliance requirements
  • Bulk deployment demonstration across multiple campaigns